Are you sick of all the hype about using free reports to build your mailing list? If you go by most of the education out there on this topic, this method is 100% guaranteed to cause you more trouble than it’s worth.
It inherently builds a freebie-seeker list. Then you have to build too many additional campaigns, segmenting rules, etc. to get these free subscribers moved to your buyers list.
Can it be done?
Is it worth it?
Well, that is up to your personal opinion. But, to me, it is not worth the time that it takes to create all of these extra campaigns.
So I have stopped creating squeeze pages and started working on building a pure buyers list from the beginning. But that doesn’t mean that I no longer give anything away for free. I just don’t add the “free” to my mailing list.